If there were a prize given for greenwashing, Green Diamond Resource Company would win by a landslide. The industrial logging company boasts about its Habitat Conservation Plan for the northern spotted owl, but then uses its “incidental take permit” to kill owls that interfere with timber harvest operations. Green Diamond claims it cares about Northern California’s environment, but then draws up plans to transform forests into housing subdivisions. And, perhaps most amazing of all, Green Diamond says that by clearcutting thousands of acres of trees, they are actually catalyzing a natural cycle of forest regeneration!

Green Diamond is destroying the forests of the North Coast without concern for the law, the land or the animals that live there. EPIC is determined to stop Green Diamond’s deplorable practices and hold the company to a higher standard. It’s one thing to greenwash the talk, but now it’s time for Green Diamond to walk the walk. Help our campaign by getting involved or making a donation.

The Big Picture: Playing Make Believe in Green Diamond Land